While many prominent online retailers provide free shipping, you might wonder if it’s financially feasible to offer this benefit as a part of your company’s online storefront. Many entrepreneurs are glad they’ve made the switch — here’s what they had to say about the benefits, along with some potential drawbacks to look out for:
Hiring Seasonal Staff
If your company undergoes fluctuations in business traffic every year, hiring temporary seasonal staff can be an excellent solution for gaining the extra assistance you need. Here are some recommendations from employment solutions experts on how you can navigate the process effectively:
Topics: Small Business
How to Improve Your Company's Reputation
No matter how great your products or services are, your business will suffer if your reputation does. Controlling your company’s image is a surefire step to continued success, helping you engage positively with customers and attract new ones.
Topics: Small Business
Bringing Remote Associates Back to the Office
The pandemic isn’t over yet, but the widespread rollout of vaccines and loosening of state restrictions means things are returning to normal. If your business adjusted to the challenges of the past several months by allowing employees to work from home, it may be time to consider bringing your team back together in the office.
Topics: Small Business
Signs An Employee is Preparing to Leave
You’ve put a lot of work into making sure you have the right team for your business. However, your employees might leave to pursue better opportunities or move to new places. Here are some signs an employee might be ready to quit, so you can be prepared:
Topics: Small Business
Understanding Social Media Algorithms
When it comes to marketing your company in this day and age, social media can be a valuable way to reach your customers. Unfortunately, too many small business posts and pages languish ignored on major platforms. While many factors can impact success, it helps to understand the algorithms that social media platforms use to prioritize some posts...
Topics: Small Business
Tax Differences Between Corporations and LLCs
You want to ensure you set your business up properly from the start. Choosing the right entity can be one of the most important decisions you make. Corporations and limited liability companies have many differences worth weighing, including how the money earned is taxed. Paying taxes on profits is part of running a business, but how much you pay...
Topics: Small Business, Financial Education
Does Your Website Need More Content?
When it comes to marketing your small business, it’s often said content is king. And it’s true — by adding quality blog entries and pages to your website, you can build your brand, boost your website’s relevance, and attract new leads. Here are a few reasons to consider investing in content for your website:
Topics: Small Business
Comparison Shopping as a Business
Does your business need products or services from an outside provider? To get the best quality for the best price, you’ll most likely want to circulate a request for information (RFI), a request for proposal (RFP), or a request for quote (RFQ). These documents are essentially the business-world version of comparison shopping. Using them the right...
Topics: Small Business
What is a Competitive Matrix?
When you’re starting a new business, analysis is key to getting off on the right foot. That holds particularly true if you’re entering a field with established competitors and looking to make your mark. A great tool to get your business up to speed and put it in a position to compete is a competitive matrix.
Topics: Small Business
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