Should Your Business Hire a Social Media Manager?
For many small businesses, properly administered social media is no longer an optional extra — it’s a must-have for effective marketing. However,...
Small Business (6)
How to Reduce Recruitment and Hiring Costs (Without Losing Applicants)
When you’re looking to hire employees, the process of recruitment can be quite daunting. According to career website Glassdoor, it costs $4,000 to...
Ways to Build Camaraderie Among Remote Employees
As more work teams move to a remote setting, it can be difficult at times to promote camaraderie between associates. Here are a few ways you can...
Event Sponsorship and Marketing
Marketing is a great way to increase awareness of your business and to ensure you are reaching the right customers. One method of marketing is event...
Does Your Business Need an App?
As an entrepreneur, you know the importance of having an online presence — and an app may feel like the natural next step in your company’s growth....
Do You Need a New Logo?
Regardless of how long your business has been open or how well-established it is in the community, branding will always be a crucial part of your...
How to Make Your Business More Sustainable
Whether you’re starting small, or ready to implement sweeping changes, making your business more sustainable is both savvy and socially responsible....
Preparing For an Exit Interview
One of the most valuable contributions an employee can make to a company is the candid insight they give during their exit interview. The feedback...
How Should You Price Your Goods or Services?
When you are providing services or goods, it can be difficult to know how much to charge your customers. It is important to consider various in order...
Setting Up a Work-From-Home Policy
Remote work has seen an exponential rise in popularity among employees, in part due to the pandemic. With office spaces shuttered for months, work...
Local SEO Basics
Search engine optimization is a key part of marketing your local small business. A well-optimized website and strong SEO strategy can raise awareness...
Filing Taxes in Multiple States
If your business has grown to operating in more than one state, you will need to file taxes for each location. Doing so can be tricky, but knowing...