How to Reduce Recruitment and Hiring Costs (Without Losing Applicants)

April 20, 2022 by First Federal Bank

When you’re looking to hire employees, the process of recruitment can be quite daunting. According to career website Glassdoor, it costs $4,000 to recruit a new employee in the U.S., on average. Here are some effective ways to reduce hiring and recruitment costs while still getting high-quality applicants:

Topics: Small Business

Ways to Build Camaraderie Among Remote Employees

March 28, 2022 by First Federal Bank

As more work teams move to a remote setting, it can be difficult at times to promote camaraderie between associates. Here are a few ways you can build teamwork, even when most of your employees are working from home:

Topics: Small Business

Event Sponsorship and Marketing

March 23, 2022 by First Federal Bank

Marketing is a great way to increase awareness of your business and to ensure you are reaching the right customers. One method of marketing is event sponsorship, which offers a more unique way of advertising.

Topics: Small Business

Does Your Business Need an App?

March 11, 2022 by First Federal Bank

As an entrepreneur, you know the importance of having an online presence — and an app may feel like the natural next step in your company’s growth. While having your own app comes with benefits, it’s also critical to understand the costs and drawbacks of the endeavor. Here are some factors to help you decide whether an app is a good fit for your...

Topics: Small Business

Do You Need a New Logo?

February 25, 2022 by First Federal Bank

Regardless of how long your business has been open or how well-established it is in the community, branding will always be a crucial part of your marketing — so it’s important you have a good logo. Here are some signs that your company’s logo may need a makeover:

Topics: Small Business

How to Make Your Business More Sustainable

February 09, 2022 by First Federal Bank

Whether you’re starting small, or ready to implement sweeping changes, making your business more sustainable is both savvy and socially responsible. Here are just a few of the steps you could take to enhance your company’s eco-friendly image while contributing to a cleaner future for planet Earth:

Topics: Small Business

Preparing For an Exit Interview

February 04, 2022 by First Federal Bank

One of the most valuable contributions an employee can make to a company is the candid insight they give during their exit interview. The feedback they provide when explaining the reasons for their resignation can be very helpful — as long as you facilitate a productive discussion. Whether you’re conducting the exit interview as the employee’s...

Topics: Small Business

How Should You Price Your Goods or Services?

January 28, 2022 by First Federal Bank

When you are providing services or goods, it can be difficult to know how much to charge your customers. It is important to consider various in order to acquire a reasonable profit and ensure your business will succeed.

Topics: Small Business

Setting Up a Work-From-Home Policy

January 17, 2022 by First Federal Bank

Remote work has seen an exponential rise in popularity among employees, in part due to the pandemic. With office spaces shuttered for months, work moved out of cubicles and communal spaces and into the home. And with major companies adopting work-from-home policies, this trend is not likely to change any time soon.

Topics: Small Business

Local SEO Basics

January 10, 2022 by First Federal Bank

Search engine optimization is a key part of marketing your local small business. A well-optimized website and strong SEO strategy can raise awareness of your services, attract customers, and put your company at the top of Google search results. Here’s how you can get started with giving your enterprise a boost:

Topics: Small Business

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