First Federal Bank Blog

In these unusual times, many of your employees may be working from home. It’s likely they have taken steps to create an ideal working space to make the experience more comfortable, and to enhance their productivity. Before they return to your small business’s workspace, take time to evaluate and improve your office ergonomics.

Health insurance is a benefit most workers demand from their employers. As a small business owner, you might be overwhelmed by how to provide health benefits to your employees or secure adequate coverage for yourself. But there is no reason to panic. There are plenty of options to help satisfy your health insurance needs and the needs of your...

A motivated, invested sales force is key to getting your business off the ground and seeing it thrive. It’s your role as the leader of your company to put your team in a position to succeed, and inspiring your salespeople to achieve their best results is precisely how you can empower your business and your people.

A customer journey is a planned path of interactions and engagements your customers will experience with your company — such as seeing your advertisements, buying their first product and liking your posts on social media. While this may sound straightforward, SalesForce explains that understanding these journeys can help you build a positive and...

When you drafted your business plan, you outlined your goals and the path you’d take to achieve them. Now that your company is up and running, your business plan might not be an accurate representation of your new goals, the state of the market, or your enterprise’s worth. Your business is a living, breathing entity that is constantly changing....

When you’re a busy entrepreneur it can be easy to get lost in figures like expenses, sales, and earnings. However, these numbers don’t paint the whole picture of your company’s health. That’s why it’s important to understand your company’s profit margins, which show you the proportion of how much profit you’re actually earning when compared to...

The retail industry never stops evolving, and as a business owner, it’s important to keep up with consumer habits. From putting your values at the forefront to giving your customers more ways to shop, there are plenty of ways to show your customers that you care. Here are a few strategies for adapting to what modern shoppers want from their retail...

When it comes to marketing, there are many ways to reach your audience. Website content, social media and advertisements can all help your business succeed, but you need to make meaningful connections with customers to create a bond of brand loyalty. Consider the moments that matter in your business and what you can do to make them memorable. ...

After graduation, you’re probably looking at ways to save money, not spend it. So you might consider foregoing your professional organization membership or forfeiting the idea of joining one in the first place. Joining a professional organization, however, is a smart investment to advance your career.Knowledge is powerAlthough a major...

Want to improve the success of your business? Start by learning from other business owners and market experts. By subscribing to communications from these companies and news outlets, your email inbox will be loaded with tools to give your company a leg up.