Whether you’re coming to the marketplace with a new innovation or a spin on a consumer staple, product positioning is key for success. If you know how to market your product and to whom, you’ll be in a better position to compete with and surpass your competitors.What is product positioning?Product positioning is crucial for a successful...
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Saving money over the holidays is a common goal for many people, as it can be a financially challenging time of year. Here are some effective ways to save during the holiday season:
Topics: Personal Banking, Financial Education
Are you struggling to manage your kids’ screen time? Are they spending too much of their day playing games, watching videos, or dabbling in apps? If it’s a constant fight to get your children to put away the screens, then consider these tips to help ease the tension:Be clear with expectations, schedules, and limitsKids need structure and...
Buying your first house is an exciting step — and one that comes with many new responsibilities. Along with maintaining your home, you’ll also need to care for your lawn so it stays healthy and attractive. Not sure where to begin with mowing, watering, fertilizing, and all the other tasks associated with lawn care? These tips will steer you in the...
Topics: Homeowners
Are you wondering if it makes sense to buy a home right now? While today’s mortgage rates might seem a bit intimidating, here are two compelling reasons why it still may be a good time to become a homeowner.
Topics: Mortgages / Home Equity
If you’re shopping for your next ride, you’re probably considering how to budget for monthly payments on your auto loan. While auto loans traditionally last 60 months, you may have the option to choose a shorter or longer term. Both options come with implications for your monthly payment and the amount of interest you’ll pay, so...
Topics: Financial Education
Are you ready to unplug and enjoy the great outdoors? Whether you’re hoping for a solo adventure, an excursion with friends, or a family getaway, it’s important to take some time to create a thorough plan, packing list, and activity outline for your camping trip. These tips will help you get ready:Pick your type of campingThe first thing you...
Topics: Lifestyle
Before you know it, the holidays will be here. And then it’s too late! You run the risk of missing out on profits, growth, and overall holiday enjoyment if you don’t take steps now to prepare for the bustling season. With these tips, you can ready your staff and business for a successful holiday run:Create your marketing planThe holidays are a...
Topics: Small Business
If you’re interested in investing, you’ve probably heard penny stocks mentioned somewhere along the line. With lower purchase prices and the potential for huge growth, you may be tempted to jump right in and spread your money around. But before you make your moves, it’s wise to understand what these stocks are, how they work, and the potential...
Topics: Financial Education
Coupons are a cost-effective way to get more for your dollar. Even coupons that offer only small savings can add up quickly, allowing to you to spend less on your purchases. If you’re hoping to save on your next shopping trip, consider these couponing tips to help you get more out of your budget:Source optionsThe classic source for coupons...
Topics: Financial Education, Lifestyle