John Medina Named to Florida Trend’s Florida 500 List

First Federal Bank is honored to announce that President and CEO John Medina has been named one of Florida Trend’s Florida 500, recognizing the state’s most influential leaders. Honorees are selected not only for their professional achievements, but for their demonstrated impact beyond their companies; through community service, philanthropy, and leadership that sets the standard across their industries.

Under Medina’s leadership, First Federal Bank has grown to serve communities across northern Florida, coastal South Carolina, Wisconsin, and Kansas City, with over $3.9 billion in assets and more than 600 employees. The bank supports more than 300 nonprofits annually, reflecting Medina’s deep commitment to service and community development.

Born in the Dominican Republic and fluent in Spanish, French, and English, Medina’s journey from working small farms in Suwannee County to leading a multi-state financial institution is a testament to his dedication and vision. He holds degrees from Florida Gateway College, Florida State University, and the University of Florida, and began his corporate career through First Union’s Executive Management Program in 1988. He has been happily married for 36 years to DeeDee, together they raised three wonderful children, and now get to enjoy time with two grandchildren.

Medina’s recognition by Florida Trend highlights his role as a trusted leader in both the financial sector and the communities First Federal Bank serves.