The pandemic isn’t over yet, but the widespread rollout of vaccines and loosening of state restrictions means things are returning to normal. If your business adjusted to the challenges of the past several months by allowing employees to work from home, it may be time to consider bringing your team back together in the office.
You’ve put a lot of work into making sure you have the right team for your business. However, your employees might leave to pursue better opportunities or move to new places. Here are some signs an employee might be ready to quit, so you can be prepared:
When it comes to marketing your company in this day and age, social media can be a valuable way to reach your customers. Unfortunately, too many small business posts and pages languish ignored on major platforms. While many factors can impact success, it helps to understand the algorithms that social media platforms use to prioritize some posts...
When it comes to marketing your small business, it’s often said content is king. And it’s true — by adding quality blog entries and pages to your website, you can build your brand, boost your website’s relevance, and attract new leads. Here are a few reasons to consider investing in content for your website:
Does your business need products or services from an outside provider? To get the best quality for the best price, you’ll most likely want to circulate a request for information (RFI), a request for proposal (RFP), or a request for quote (RFQ). These documents are essentially the business-world version of comparison shopping. Using them the...
When you’re starting a new business, analysis is key to getting off on the right foot. That holds particularly true if you’re entering a field with established competitors and looking to make your mark. A great tool to get your business up to speed and put it in a position to compete is a competitive matrix.
Social media platforms are more than just a tool to update your relationship status, share cat pictures with friends, and post political memes. By giving you a potentially limitless audience, social media also offers significant money-making opportunities. These are some of the top ways you can use social media to bolster your income:
Rewarding your employees for their hard work is crucial for keeping morale — and productivity — high. These days, many employers are forgoing the traditional model of raises in base compensation in favor of bestowing merit or holiday bonuses.
The things you buy, including equipment and property, to help improve your small business are not only smart investments, they are valid deductions you can report on your tax return. Since you are dealing with taxes, though, how to calculate the depreciation of your business assets can be complicated.
If you’re focused on the long-term success of your business, you’ve already realized the importance of building ongoing relationships with customers. The best way to boost your sales isn’t to focus on your bottom line; it’s to foster connections of respect.